How to keep students happy long term

How to keep students happy long term

By Giulia Corlazzoli on July 20, 2026

Throughout my teaching career, I've never had a student stop taking lessons from me solely because they were dissatisfied with my teaching. Preply gets monthly student satisfaction metrics from anonymous post-lesson surveys. You can see for yourself how mine look. So, how do I keep students happy long term?
How do I keep a 100% retention rate after my trial lessons on Preply? Spoiler: it's not by underselling

How do I keep a 100% retention rate after my trial lessons on Preply? Spoiler: it's not by underselling

By Giulia Corlazzoli on July 16, 2026

I've been teaching privately on Preply for about 11 months now. I have raised my rate four times, from $29 to $60. Throughout this time, my average post-trial retention rate has stayed above 80%. Last month, that figure reached 100%, meaning every trial student became a paying client. Here's how I did it.